The all-in-one brand marketing package: #logotolaunch​
More strategy, less marketing.
Let’s be honest. Marketing is simply not a priority for financial advisors. As long as clients keep coming, your firm is happy. But what if you could generate leads that lead to higher-paying clients? What if you could afford to be picky?
Our #logotolaunch package gets CEOs out of redundant marketing meetings and back to providing personalized attention to their top clients. Experience the power of niche marketing.
Part 1
Brand & Logo Design
Part 2
Website Design & Development
Part 3
Fractional CMO
Reinvigorate your website content!
Create a brand that focuses on your ideal client and their experiences.
Harford Designs helps you speak your client’s love language, using curated content that speaks directly to them (instead of the unnamed masses).
We will transform your marketing strategy, brand, and website to generate leads from your preferred clientele.
- Stop attending time consuming marketing meetings.
- Stop wasting time declining unqualified leads.
- Stop using your company website as an internet placeholder.
- Stop missing the essential touch-points that turn leads into clients.
- Stop blending in like every other financial consultant.
Fractional CMO services at a fraction of the cost.
When you wake up at 4:30 every morning to check your emails and schedule, you don’t have the mental capacity to think about content marketing.
Offloading a few ideas to your office manager or customer liaison are often put at the back of their growing to do lists.
As a fractional CMO, we bring the expertise of financial design without the cost associated with a full-time employee.
With over 12 years of experience in financial branding and design, starting way back in the branding and publishing office of Wells Fargo Securities, we understand how vital compliance, consistency and appearance are.
The analysts wrote the reports but could have cared less about formatting and consistency. Corporate, however, did care.
Studies show that brand consistency leads to improved brand recognition.
When there are at least 3 other advisories in a 5 mile radius from your office, how are you distinguishing yourself from the others who offer the same “personalized attention” you do?
Brand & Niche Analysis
Solving your niche’s problems solves yours! Together we define company values and determine your target audience to establish brand pillars.
Competitive Market Research
We evaluate local and national competitors to understand industry standards and build a unique brand with a distinct voice.
Innovative & Targeted Design
Understanding the direction of the research and your brand pillars, we determine the deliverables needed for the brand and create your visual identity.
Reclaim your time with #logotolaunch
Spend more time doing CEO “stuff” and less time in marketing meetings with your team of advisors.
Harford Designs takes the hassle out of hiring a full-time CMO by providing financial website design and branding, and logo design services.
Our all-inclusive marketing & design package maximizes your business’ outreach to your preferred client by focusing on their needs and your solutions.
Our continued support after the initial launch of your new marketing campaign makes us a trusted member of your team, continuing SEO support, content marketing, and site management.
- Logo & brand
- Business cards
- Branded slide decks
- Microsoft templates
- Social media templates
- Website with the works
- UX research & design
- Onpage optimization
- Google SEO set-up
- Lead-capture forms
- Newsletter integration
- Professional copywriter
- Email with e-signatures
Title & Closing Services
Website Update
Harvest Investment Consultants and Harford Designs initially met to discuss the creation of a new business card.
Harvest asked what we thought of the branding and logo and we were upfront—we thought it could use a little updating.
What happened next was a complete company makeover.
Non-Profit Case Study
Website Redesign
Harvest Investment Consultants and Harford Designs initially met to discuss the creation of a new business card.
Harvest asked what we thought of the branding and logo and we were upfront—we thought it could use a little updating.
What happened next was a complete company makeover.
New Partners
Company Redo
Harvest Investment Consultants and Harford Designs initially met to discuss the creation of a new business card.
Harvest asked what we thought of the branding and logo and we were upfront—we thought it could use a little updating.
What happened next was a complete company makeover.