The all-in-one brand marketing package: #logotolaunch​

More strategy, less marketing.

Let’s be honest. Marketing is simply not a priority for financial advisors. As long as clients keep coming, your firm is happy. But what if you could generate leads that lead to higher-paying clients? What if you could afford to be picky?

Our #logotolaunch package gets CEOs out of redundant marketing meetings and back to providing personalized attention to their top clients. Experience the power of niche marketing.

Part 1

Brand & Logo Design

Brand Analysis & Niche Marketing Strategy
New company logo
Unlimited Drafts and Revisions
Every Logo File Variation
Custom Color Scheme
Fonts for Print & Web
Detailed Branding Guide
Social media profile image
Branded Business Cards
Letterhead & Stationary
Branded Email Signatures
Branded Pitch Decks
Branded Microsoft Word Documents
Branded Onboarding Material for Clients & Staff
Social Media Banners: Facebook, LinkedIn, Youtube, etc.

Part 2

Website Design & Development

15-20 Page Website Design
Mobile-First Design
Photography & Editing
Individual Services Pages
Individual Bio Pages
Blog/Resource Template
SEO Plugin (pro)
Site Security Plugin (pro)
Optimization Plugin (pro)
Custom Lead-Generation Form (pro)
Google Analytics Integration
Google My Business Optimization & Integration
Email Integration with branded signatures
Branded Social Media Banners
Domain Customization

Part 3

Fractional CMO

SEO Set-Up & Strategy
Ongoing Website Maintenance & Support
Social Media Strategy
Professional Content Writing Services
Blog Writing & Posting
Client Onboarding Strategy
Newsletter Design & Distribution
Lead Generation Support
Client& Membership Portal Support
Event Calendars with Registration & Payments

Reinvigorate your website content!

Create a brand that focuses on your ideal client and their experiences.

Harford Designs helps you speak your client’s love language, using curated content that speaks directly to them (instead of the unnamed masses). 

We will transform your marketing strategy, brand, and website to generate leads from your preferred clientele. 

Fractional CMO services at a fraction of the cost.

When you wake up at 4:30 every morning to check your emails and schedule, you don’t have the mental capacity to think about content marketing.

Offloading a few ideas to your office manager or customer liaison are often put at the back of their growing to do lists.

As a fractional CMO, we bring the expertise of financial design without the cost associated with a full-time employee.

With over 12 years of experience in financial branding and design, starting way back in the branding and publishing office of Wells Fargo Securities, we understand how vital compliance, consistency and appearance are. 

The analysts wrote the reports but could have cared less about formatting and consistency. Corporate, however, did care.

Studies show that brand consistency leads to improved brand recognition. 

When there are at least 3 other advisories in a 5 mile radius from your office, how are you distinguishing yourself from the others who offer the same “personalized attention” you do?

Brand & Niche Analysis

Solving your niche’s problems solves yours! Together we define company values and determine your target audience to establish brand pillars.

Competitive Market Research

We evaluate local and national competitors to understand industry standards and build a unique brand with a distinct voice.

Innovative & Targeted Design

Understanding the direction of the research and your brand pillars, we determine the deliverables needed for the brand and create your visual identity.