Loyola Early Learning Center
Website Design for the Investors
Loyola Early Center is a licensed early childhood education program that provides full scholarships to a children (ages 2-5) from low-income families in Baltimore City. Unlike other school websites that are designed with the parents in mind, LELC needed their website to appeal to their donors and student sponsors.
Project Goals
Build an engaging website that provided an immersive experience for donors to meet the children and understand the mission of the preschool.
From endowments to gifts of securities and to summer scholarships, multiple donation pages were required with their own unique feel while keeping the young learners front and center.
Our Process
Working with LELC’s existing brand, we incorporated the not-so-primary colors in headers, icons, buttons, and call-to-actions. The colors were used to highlight important sections and create variation across the site.
The white border images were angled and overlayed playfully on the pages for a more organic feel—as if they were laid on a desk or sitting on a kitchen counter.