Mid-Atlantic Financial Group, LLC
Website, Business Cards, Magazine Ad
Reputation is everything where money and lending are concerned. If a potential borrower thinks your website it shady—aka: old and not kept up—they’ve incorrectly predetermined your business is too.
Project Goals
MAFGLLC needed a website facelift that demonstrated its expertise in commercial lending.
They didn’t require crazy motion features or excessive text in their design.
Their ideal client know what they are doing is looking for for dependability and links to apply and ways to get in touch.
Our Process
With our background in branding from Wells Fargo Securities, we knew we needed to strip the site of the big, bold background colors.
The dark purple was repurposed as a strong call-to-action, while the lighter shades were assigned to different categories.
Color Palette
St Patricks Blue
Rhythm
Artichoke
Khaki Web
Final Results
Mo' Money, No Problems
The MAFGLLC website has been stable since it’s launch—no maintenance failures, no crashes. It’s exactly what you want in an industry that has so much fluctuation with the property market and lending rates.
After the launch, owner Bryant Mason reported that the average loan request jumped from $100,000 to $300,000–$1million+.
Keep at it, Bryant!
WordPress
Divi
Yoast SEO
“
Jessica was great to work with and easily understood what I wanted to get across in my updated site and magazine ad. I would highly recommend her. And she works fast!!!
